Masterminds of beauty branding, development and distribution comprise Lighthouse Beauty, an unprecedented cross-channel collaboration harnessing the power of celebrity like never before. Uniting the managers of high-profile celebrities with developers and distributors of luxury fragrances, the venture represents a novel 360º approach to translating the unique appeal of celebrity into a brand, giving consumers a piece of their favorite stars.
Lighthouse Beauty brings together the talent acquisition capabilities and Marketing savvy of Brand Asset Management, the cutting-edge financial and brand development expertise of Mod Beauty, all under the umbrella of Lighthouse Beauty. The collaboration is helmed by Chris Lighty of Brand Asset Management, Howard Sherman of Mod Beauty, Philip Zellner of Product King Marketing and World Source Marketing Group.
Lighthouse Beauty brings together the talent acquisition capabilities and Marketing savvy of Brand Asset Management, the cutting-edge financial and brand development expertise of Mod Beauty, all under the umbrella of Lighthouse Beauty. The collaboration is helmed by Chris Lighty of Brand Asset Management, Howard Sherman of Mod Beauty, Philip Zellner of Product King Marketing and World Source Marketing Group.